Familiarity:
Familiarity is whether the news is culturally close to us in
Britain. We see changes here due to new and digital media as now we are able to
use social networking sites such as Twitter to see whether the British public
is tweeting about it. News reporters will be able to view what has been
trending on twitter by the British public and are able to see whether it is
worthy and if its interests the British public as the British want to see what
they want to see.
Amplitude:
Old fashioned news used to be a bit late with any big events
that may happen due to them not knowing about it as it may be a private event
which may have been hosted by specific group. This would have meant that news
would have been behind with the event. Now that new and digital media has come
round, many of the certain people that do decide to organise or go to a certain
event they will communicate on social networking sites. News institutions are now able to go online
and use new and digital media to their advantage. This would be done through
looking at the most visited social networking sites like Facebook and see
what’s been shared a lot. Facebook also have pages where people would be able
create the page and write down all the details of the event like where it will
be held for example. This would then be shared and news institutions will come
across the page due to the amount of people viewing, liking and sharing the
page. The page would also ask users if they will be attending which adds on to
a list of how many people may be attending exactly. Due to this the news would
be able to know if an event will be happening before hand and will know all
about it like its purpose. They would also be able to see whether it is a big
event judging by how many people will be attending.
Frequency:
News used to get their information of how long the event was
by either interviewing people that have been to the event and have experienced
it or by being there themselves. Now that new and digital media is available to
people and institutions they are now able to see for themselves first hand.
This being done by new and digital media as people who have been to the event
would be able to record it then post it online on websites like YouTube. News
institutions would be able to view the videos which were uploaded either
professionally by the event hosts themselves or by the people that have
attended. News institution would be able to get their information by simply
watching what has happened in the event and how long it was and all other
information that they are able to get form the videos they have viewed. They
can then set up the news for the event that’s happened from information
obtained from videos of how long it was and how long it had lasted. However,
this could also be a bad event for example a murder.
Predictability:
News which had been predicted would have been obtained
through interviewing people by journalists. Through new and digital media news
institutions are not able to surf the internet and see what kind of views
people have and what they predict may happen. For example predicting who would
be elected for prime minister. News institutions would be able to make a
judgment by viewing who’s trending the most on social networking sites by using
simple hash-tags. Through this news institutions are able to make a judgement
and predict who may win the elections that may take place. With the research
they have found they are able to put into their news to show people as it would
be a big interest to them. This is because audiences would want to know who may
become prime minister. News institutions would also have viewed audience’s
predictabilities as people now have more freedom and power due to new and
digital media which means news institutions are able to view audience’s views
on who may win, to see audience’s predictions.
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